In his first quarter, Watters led the 7 pm hour to third overall, even though 7 pm is not traditionally a hot spot for cable news. FNC named Watters the permanent host of the 7 pm hour in January, after trying out a bevy of opinion hosts for over a year. No one likes Olbermann.įinally, Jesse Watters was the biggest winner of the quarter. In fact, Maddow has so much leverage at MSNBC that she personally vetoed Keith Olbermann’s return to the network. That’s leverage, thus her $30 million a year contract. In 2021, Maddow averaged a million more viewers than the rest of the MSNBC primetime lineup. In order to determine a host’s worth, network managers follow a simple formula: take the base average - the number of viewers who tune in at a specific time slot, no matter the host - then measure whether he or she raises, drops or maintains that average. Networks are interested in viewership numbers. How is that possible? Well, a network isn’t interested in honest reporting, strictly speaking. Maddow is the single, most valuable talent in cable news. Maddow may have lied about Trump and Russia for years, but she’s still a superstar. Had Maddow remained on air, she would have ranked no lower than 4th overall, as she did in 2021. Meanwhile, MSNBC needs Rachel Maddow, who has been on hiatus for most of 2022. So if CNN is going to unwoke itself, as Licht hopes, the network has to fire these duds, along with Jemele Hill, the insufferable racist who will soon have her own show on CNN+. Its problem is that hacks like Lemon, Oliver Darcy and that unpleasant lady on the morning show undermine all of it. It employs strong journalists like Jake Tapper, Wolf Blitzer and Clarissa Ward - who is the best on-scene reporter in the business. Cuomo always led CNN in viewership, averaging 1.3 million in 2021.ĬNN should be doing better. He was more entertaining than Cooper and more talented than Don Lemon, for what that’s worth. CNN fired Chris Cuomo in December and is waiting for new management under Chris Licht, former producer of the Late Show with Stephen Colbert, to name a replacement for the 9 pm hour.Ĭuomo was never Bill O’Reilly - no one is - but he moved the needle. The story for CNN and MSNBC is much the same: both networks miss their top star. MSNBC is down 46%, while Fox News is up 3%. Overall, CNN’s primetime lineup is down 56% from a year ago. The Beat With Ari Melber, MSNBC: 1.23 millionĬNN first enters the list at 22 overall, with Anderson Cooper 360 averaging just over 1 million viewers.Deadline: White House, MSNBC: 1.26 million.All in with Chris Hayes, MSNBC: 1.32 million.America Reports, Fox News: 1.76 million.Your World with Neil Cavuto, Fox News: 1.79 million. Rachel Maddow Show, MSNBC: 1.83 million.The Faulkner Focus, Fox News: 1.90 million.America’s Newsroom, Fox News: 1.92 million.The Ingraham Angle, Fox News: 2.41 million.Jesse Watters Primetime, Fox News: 3.12 million.Tucker Carlson Tonight, Fox News: 3.61 million.Here are the top 20 rated shows in cable news for the first quarter of 2022 (12/27//21-03/25/22):
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